Tag: Marketing
Winter Weather: Selling More Than Plowing
We all know that a heavy snowfall can do more than just make roads and sidewalks impassable. For property owners, the weight of the...
Maximizing Customer Referrals
Most landscape maintenance and lawn care company owners will tell you that the best marketing campaign is word-of-mouth advertising. It’s free and easy to...
Reconnect With Customers Mid-Summer
The communication is flowing between your lawn care company and your customers early in the season. Folks want you to green up their lawns...
Fly-By-Night Guys Aren’t Taking Your Business
By Jake Hundley
From the Spring 2019 Issue
Does this sound familiar? “Hey John, we won’t be continuing lawn services with you. We’ve found someone that...
Looking To Increase Your Rates?
By Andrew Duncan
From the Spring 2019 Issue
One of the most common complaints I hear from business owners in the landscape field is that labor...
9 Marketing Tips To Prepare Your Lawn Care Business For Spring
By Jake Hundley
As 2018 winds down and we move into the new year, it’s time to start thinking about taxes, winter services, new...
5 Ways To Make More Sales Today
Ditch the same old sales presentation formula for a competitive advantage.
8 Signs It’s Time For A Website Redesign
As a Generation X kid, I remember my first pair of Bugle Boy jeans. The zipper pockets and elastic around the ankles made me...
How To Fill A Marketing Position At Your Company
Should you hire from within or seek outside candidates?
Like A Boss: Making A Move Toward Inbound Marketing
Changing the process of a developed sales team can be challenging but patience and repetition are the key to reaching goals.
5 Digital Marketing Tips
Use these tips to help your business with digital marketing strategies.
Demystifying SEO For Your Company Website
We talk about what SEO is, how to track it and the associated costs.
Like a Boss: Engage With Clients By Embracing DIY, Social Media
Keeping in constant contact with clients is easier and more important than ever in this digital day and age.
Top 10 Apps For Landscapers
Need to simplify business operations? Try an app.
8 Pinterest Boards To Follow For Inspiration
Pinterest is a great way to share ideas with clients and help them visualize potential landscape plans for their property. Check out these landscape...
How To Turn Your Website Visitors Into Qualified Leads
Use lead-nurturing tools to turn lukewarm website visitors into qualified leads.
The 8 Biggest Blogging Fails of Landscape Companies
Learn how to best use your blog to get a return on your content marketing investment.
How to Leverage Your Local Business Relationships
The best tips for building profitable local relationships.
Social Media: Is It Worth It? One Landscaper Explains How It Can Be
Use these eight tips to improve your social media skills.
Case Study: Pie Giveaway Generates Off-Season Calls
It might be time to have a little fun with your marketing.